A la carte

We offer a number of individual services to help organizations deliver the right messages, to the right audiences, through the right media.

The Right Messages

  • Communications audit – We provide a thorough analysis of all your current communications efforts
    with an eye to messages, audiences, effectiveness and efficiency.
  • Marketing/communications plan – We help you develop a blueprint for your marketing effort that
    makes it easier to select your highest priorities.
  • Message development – We help you define the key messages you need to communicate
    to each of your critical target audiences.

The Right Audiences

  • Qualitative research – We develop and execute focus groups or in-depth interviews to provide
    useful information about your audiences and their perceptions.
  • Quantitative research – We prepare questionnaires designed to provide you answers to critical
    questions. We mail or email surveys, and we tabulate and analyze the results.
  • Mailing list acquisition – We help you select appropriate mail or email lists to rent for marketing.
  • Database development – We help you make full use of your internal information on clients
    and donors with simple, easy-to-use programs.

The Right Media

  • Websites
  • Direct mail
  • Brochures
  • Speeches
  • Essays and articles
  • Annual reports
  • White papers
  • Email newsletters
  • Blogs
  • Coaching
  • Grantwriting
  • Annual Fund in a Box
  • Blog
  • Case Statements: From the Outside In
  • Case Statements: From the Outside In
  • Communications Alignment
  • Communications Planning in Five Easy Steps
  • Communications Planning in Five Easy Steps
  • FYI
  • Organizations Served
  • The Right Audiences
  • The Right Media
  • The Right Message
  • The Secrets of Raising More Money
  • The Secrets of Raising More Money
  • Blog
  • Services
  • Clients
  • Resources
  • About
  • Get In Contact
  • advertising
  • advice
  • advocacy
  • agile
  • Akchin Items
  • audiences
  • authenticity
  • basics
  • blogs
  • branding
  • campaigns
  • Carnival of Nonprofit Marketers
  • case study
  • Casey Cares Foundation
  • college
  • communications
  • community
  • continuing education
  • copywriting
  • database
  • democracy
  • design
  • direct mail
  • donors
  • e-mail
  • e-newsletters
  • email
  • engagement
  • evaluation
  • events
  • Fundraising
  • grants
  • higher education
  • IdealWare
  • internal constituents
  • interview
  • jargon
  • management
  • marketing
  • marketing budget
  • marketing skills
  • mobile
  • Network for Good
  • newsletters
  • nonprofit careers
  • Nonprofit Marketing360
  • NTEN
  • online fundraising
  • permission marketing
  • planning
  • production
  • public relations
  • publications
  • Reader Attention
  • relationships
  • research
  • resource
  • schedule
  • shameless plug
  • Social Media
  • software
  • storytelling
  • targeting
  • technical difficulties
  • TechSoup
  • tools
  • Uncategorized
  • university
  • video
  • web
  • word-of-mouth
  • workplace democracy
  • writing
  • xpost
  • 2012
  • 2011
  • 2010
  • 2009
  • 2008
  • 2007